What is the first thing that comes to mind when you think of outdoor advertising? For most people, a picture of a big billboard along the highway or on a business building in the city pops in to mind. But outdoor advertising is actually much more than these big, colourful billboards. It can be, but is not limited to, phone booths, taxis, shopping centres, benches, trains, buses and transit lines.
360 Degree Media Group Blog
Businesses are constantly searching for ways to gain a competitive edge over their rivals. In terms of marketing and advertising, there is an abundance of avenues through which this can be achieved. When trying to reach and eventually attract large audiences, businesses often look towards the big players in TV, radio, newspaper and even online to achieve their respective goals and targets. But why not outdoor advertising? Or more specifically scooter advertising?