Outdoor advertising can be considered one of the oldest forms of marketing. We are continuously coming up with innovative ideas to create an entertaining and engaging marketing medium. In this blog, we will take a deep dive into the world of cross track advertising. Looking at the two main format types of cross track advertising and the benefits of implicating this medium into your marketing strategy. From digital and static solutions to station dominations, advertising within rail environments can deliver a highly impactful and unmissable advertising experience for commuters. 69% of commuters claim that they pay more attention to advertising in the rail environment than anywhere else.
360 Degree Media Group Blog
Topics: outdoor advertising, outdoor advertising australia, cross track advertising
360DMG worked with THE ICONIC to plan and buy a number of out of home opportunities that created awareness of their new sub brand and retail site.
Topics: outdoor advertising, outdoor advertising australia, the iconic sport, out of home advertising