There are many factors that influence newspaper advertising costs with ad size, placement, timing and circulation being just a few. Newspaper advertising is still an effective medium to reach your desired target audience, however, as with all your advertising, it is important to get the best deal possible on your rates. So here is a few tips on how you can do just that.
360 Degree Media Group Blog
Newspaper advertising has long been the preferred mode of advertisement for many businesses, and for good reason. Businesses can feel confident that there advertisement will be seen because of how many people read newspapers on a daily basis. Businesses targeting the older generation particularly are keen on using newspaper advertisement because a greater percentage of the older generation still reliably buy and read newspapers.