In 2015, 360DMG had the opportunity to conduct a marketing campaign for Beauty HQ, an up and coming beauty supplies website. Being in a highly competitive market, Beauty HQ was faced with the issue of creating awareness of their website and encouraging consumers to shop rather than using well-known sites such as Priceline or department stores for their cosmetics.
360 Degree Media Group Blog
In 2012, Facebook made the bold decision to buy Instagram. Whether it was to quash any chance of Instagram becoming a stronger competitor against Facebook; to enhance data-sharing between the two platforms or any number of other reasons, Facebook purchasing Instagram and monetising it was a huge step in the social media world.
From hospitality to retail to service providers and more, lots of businesses are seeing great success from Instagram Advertising. With companies all around the world being able to use Instagram advertising campaigns, it’s a great platform for businesses from any industry to get on board and start reaching more of the their target market.