360 Degree Media Group Blog

Facebook advertising: Get the highest traffic for the lowest cost

Posted by Jodie Dimmock on Jan 31, 2015 4:00:00 AM

Facebook advertising is strongly recommended with over 1 billion people using the platform. Don’t be intimidated by that number though; the beauty about Facebook advertising is that you are able to concisely target the right audience for your business to get the most amount of traffic for the lowest price possible.

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Topics: facebook, Social Media Advertising, social media, Facebook advertising

13 Reasons Why Your Business Should Invest In Advertising

Posted by Amy Baker on Dec 23, 2014 4:00:00 AM

Many small business owners may be wondering whether or not to use paid advertising for their services. A host of reasons including limited budget, preconceived misconceptions, and distrust towards advertisers may have prevented them from doing this in the past. However, there are substantial advantages and benefits afforded by paid advertising.

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Topics: advertising, Facebook advertising

What is ‘Native Advertising’ and How Can It Help Your Business?

Posted by Amy Baker on Dec 2, 2014 4:00:00 AM

What is Native Advertising?

In the marketing and advertising world, catchphrases or ‘it words’ are in abundance. The term native advertising is one that has been thrown around a lot lately.  Altimeter Group defines this as “a form of a converged media that combines paid and owned media into a form of commercial messaging that is fully integrated into, and often unique to, any specific delivery platform”. In other words, it’s your advertising that is blending in with the content that is around it.

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Topics: Native Advertising, Facebook advertising

What Not To Do: Facebook Edition

Posted by Amy Baker on Aug 1, 2014 12:00:00 AM

Facebook is one of the most powerful social media tools to use for marketing. If a small business wants to have an online presence; Facebook marketing is something they have to do. However, there are a lot of pitfalls and 'Facebook Don'ts that a small business owner can fall into. Let’s take a look at ten of the biggest mistakes brands have made on Facebook.

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Topics: Facebook Don'ts, Facebook Marketing, Facebook advertising

Learn How to Use Facebook Advertising to Drive a Result

Posted by Amy Baker on May 27, 2014 6:00:00 AM

There are many different views when it comes to Facebook ads. Can you relate to any of the feelings below?

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Topics: Cost of Facebook Advertising, Facebook competition, Facebook advertising costs, Facebook Marketing, Facebook advertising, Facebook Advertising strategy

How to Effectively Run a Facebook Marketing Campaign

Posted by Amy Baker on May 23, 2014 6:00:00 AM

There are numerous useful techniques and tools that enable small businesses to run successful marketing campaigns. In order to run a successful Facebook marketing campaign, you have to understand the terms used in social media marketing.

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Topics: Facebook Competitions, Facebook advertising costs, Facebook Marketing in Sydney, Facebook Marketing, Facebook advertising, Facebook Advertising for Business

How Liquor Stores Can Use Facebook Competitions To Generate Sales

Posted by Amy Baker on May 20, 2014 6:00:00 AM

Every Facebook page should have the ability to do two things. Firstly it should provide enough entertainment and incentive to keep people subscribed to your page and secondly it should attract people into your store. Social media marketing is only as valuable as what you get out of it. Advertising on Facebook only loses you money when you use it ineffectively.

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Topics: Facebook Competitions, liquor store marketing, Facebook Liquor Store, Facebook advertising, Facebook Contest

Facebook Marketing for Restaurants

Posted by Amy Baker on May 16, 2014 6:00:00 AM

Ever heard the saying, if a tree falls in a forest and no one hears it, did it really fall? If no one “likes” your update, does it count as a post?

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Topics: Facebook Marketing, cost of Facebook marketing, Facebook marketing for restaurants, restaurant Facebook marketing, Facebook advertising

10 Facebook Marketing Tips for Small Business Owners

Posted by Amy Baker on May 9, 2014 6:00:00 AM

Facebook has over 845 million users, which makes the social network one of the top marketing tools for brands who are looking to market their products or services. Whether your business is established or not, marketing on Facebook does not need to be overwhelming or expensive, as there are simple tactics you can use to raise brand awareness. The cost of Facebook marketing is minimal.

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Topics: Facebook marketing tips, Facebook marketing for small busiensses, Facebook Marketing, cost of Facebook marketing, Facebook advertising

The Best Facebook Marketing Tools

Posted by Amy Baker on Apr 29, 2014 6:00:00 AM

Before we begin, let's just get this out of the way: nothing compares to genuine interaction. Uploading an actual photo, when creating a personal profile is one of the surest ways to ensure that your profile will get hits. Your Facebook marketing strategy should not only be about brand awareness and recognition is but also getting in touch with people.

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Topics: Facebook Marketing Tools, The Cost to Manage Facebook, Facebook Marketing, Facebook advertising