360 Degree Media Group Blog

THERE’S MORE TO OUTDOOR THAN BILLBOARDS AND BUSES!

Posted by Beau Crellin on Jun 8, 2016 12:00:00 PM

In today’s fragmented marketing mix, it’s becoming increasingly harder for brands to compete and gain any sort of cut through. There are so many mediums out there and the internet is filled with 500 word pieces on why you should and shouldn’t utilise this particular channel. 

 

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Topics: marketing, advertising, outdoor advertising sydney, outdoor advertising

10 questions to ask before using Newspaper Advertising

Posted by Casey Whatton on Feb 19, 2016 1:00:00 PM

To help decide whether newspaper advertising is right for your business, you should check these ten questions to see if it can help you decide if you want to persue Newspaper Advertising.

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Topics: advertising, newspaper advertising, newspaper advertising tips, 10 newspaper advertising tips

The Top Newspaper Advertising Tips

Posted by Casey Whatton on Feb 15, 2016 1:00:00 PM

Newspaper advertising is a great way to advertise your brand although it can be strange and unfamiliar territory. To help you navigate this landscape 360DMG will provide you with some helpful tips to start your journey.

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Topics: advertising, newspaper advertising, tips for newspaper advertising, top newspaper advertising tips

Newspaper Advertising: Should you advertise online or offline?

Posted by Casey Whatton on Feb 5, 2016 1:00:00 PM

Newspaper advertising can be a confusing space for a first timer with the many different publications, specification sizes and jargon. Though now it is more confusing than ever with online newspaper advertising entering the space. Here is a quick run through on what publications are available online and some of their benefits and disadvantages when compared to offline newspaper advertising.

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Topics: advertising, newspaper publications, newspaper advertising, online newspaper advertising, offline newspaper advertising

A Guide to Newspaper Advertising in Sydney and New South Wales

Posted by Casey Whatton on Feb 1, 2016 1:00:00 PM

When it comes to Sydney and New South Wales newspaper advertising, there is a vast range of potential publications you could choose from. Each having their own demographic and readership, some publications may suit your advertising needs more so than others so it is important you choose the right one.

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Topics: advertising, newspaper publications, newspaper advertising, sydney newspaper advertising

The A to Z of Newspaper Advertising

Posted by Casey Whatton on Jan 29, 2016 1:00:00 PM

Newspaper advertising can be a complicated environment and full of a wide range of jargon that the average Joe may not fully understand so 360DMG is providing you with a newspaper dictionary. Hopefully it helps you kick-start your advertising!

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Topics: advertising, newspaper advertising, advertising dictionary

Is Newspaper Advertising right for you?

Posted by Casey Whatton on Jan 15, 2016 1:00:00 PM

When deciding on a medium for an advertisement, it’s essential that research is done to ensure that you are reaching your desired audience in the appropriate location. It is therefore essential to answer a few questions before deciding whether newspaper advertising is right for your brand and target market.

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Topics: advertising, newspaper advertising reach, newspaper advertising, advertising budget

An introduction to newspaper advertising rates

Posted by Casey Whatton on Jan 11, 2016 1:00:00 PM

Wherever you spend your money, what you pay for a product is always important. You’d never want to be getting ripped off at the counter and knowing you could have gotten a product cheaper. The same can be said for rates that are obtained for your newspaper ads, you wouldn’t want to pay the full price knowing you could have gotten a better price.

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Topics: newspaper advertising costs, advertising, newspaper advertising rates, newspaper advertising

A guide to Newspaper Advertising

Posted by Casey Whatton on Jan 8, 2016 1:00:00 PM

Thinking of doing some newspaper advertising? This blog will discuss a few things that you should be aware of before entering the landscape. Advertisement specifications are rather important to be aware of just in case your advertisement’s specific dimensions may not be suitable for the particular ad space. With this in mind we’ll give you a preview of all the possible dimensions that can be used for this type of advertising.

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Topics: newspaper advertising costs, advertising, newspaper advertising, newspaper advertising tips

A guide to creating great newspaper advertisements

Posted by Casey Whatton on Jan 1, 2016 1:00:00 PM

Newspaper ads are a great method of communicating your message that is if they’re done correctly. Creating a great newspaper advertisement takes plenty of practice and trial. It is also important you conduct your research before creating an ad and research will be your first step to take in many advertising duties.

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Topics: advertising, newspaper advertising, newspaper advertising tips, newspaper advertisements