360 Degree Media Group Blog

Lauren Jolly

Recent Posts

A guide to the different types of Instagram Advertising and how to use each one

Posted by Lauren Jolly on Mar 7, 2016 11:00:00 AM

Instagram offers ad solutions for businesses of all shapes and sizes. The main thing to remember is that the content you are posting needs to be relevant and able to be displayed in a responsive fashion. For example, if a plumbing business wanted to use Instagram for its advertising, it wouldn’t look good for the company to post images of toilets they’ve fixed, however, if the company posted images of bathroom renovations they have completed it would be a more successful campaign.

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Topics: instagram advertisements, how to advertise on instagram

Instagram Advertising Explained: What it is and how you can use it

Posted by Lauren Jolly on Mar 4, 2016 11:00:00 AM

What is Instagram?

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Topics: Instagram marketing, Instagram Advertising, instagram ads

Australia’s Newspaper Advertising Landscape

Posted by Lauren Jolly on Feb 29, 2016 1:00:00 PM

Australia’s newspaper advertising landscape is large and diverse with a number of major and minor players contributing to the environment. News Corp, Fairfax and APN are the three key players in the newspaper world and control most of the publications seen on all levels.

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Topics: metropolitan newspaper advertising, newspaper advertising landscape, regional newspaper advertising, newspaper advertising

The Top 10 Benefits of Newspaper Advertising

Posted by Lauren Jolly on Feb 26, 2016 1:00:00 PM

Over the past few years there have been many unfavourable opinions that newspapers are on their way out. However, the statistics prove quite the opposite! As you’ve read in our previous blogs on Newspaper Advertising, there are many benefits to using this type of media. This blog will outline the top 10 benefits of newspaper advertising.

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Topics: newsppaer advertisements, benefits of newspaper advertising, newspaper advertising, top 10 benefits of newspaper advertising


Posted by Lauren Jolly on Feb 16, 2016 4:42:32 PM

360DMG worked with THE ICONIC to plan and buy a number of out of home opportunities that created awareness of their new sub brand and retail site. 

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Topics: outdoor advertising, outdoor advertising australia, the iconic sport, out of home advertising

How to target your Instagram Advertising

Posted by Lauren Jolly on Dec 25, 2015 1:00:00 PM

Targeting your Instagram advertising is extremely important in order to ensure your ads are being viewed by the correct target audience. Instagram provides a good medium for doing this by allowing you to select from three key objectives:

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Topics: blogging, Instagram marketing, social media marketing, Instagram Advertising, Social Media Advertising

5 Social Media Marketing Trends that dominated 2015

Posted by Lauren Jolly on Dec 21, 2015 1:00:00 PM

The social media marketing environment is diverse and constantly evolving. In order to help understand what strategies you should be putting into play into 2016, let’s take a look at the 5 trends that have dominated in 2015.  

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Topics: mobile marketing, social media marketing, marketing trends

Twitter Advertising: How can it help you increase engagement?

Posted by Lauren Jolly on Dec 18, 2015 1:00:00 PM

With over 500 million tweets being sent each and every day, Twitter is a place for people to instantaneously share information and connect with people and businesses around the world. It is also increasingly becoming a large platform for businesses to engage in advertising in order to increase engagement, sales and customers.

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Topics: Twitter marketing, Twitter advertising, Twitter for Business

Beau Knows: The Silly Season

Posted by Lauren Jolly on Dec 9, 2015 2:54:00 PM

With December well and truly underway our calendars are filling up quicker than Dunny at the buffet line and with everyone sharing stories of events, drinks and parties from the night before it got me thinking that surely we aren’t all been on our best behaviour all of the time. Are we?  

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Topics: beau knows, silly season, workplace etiquette

Share an Experience: Adrenalin's integrated campaign

Posted by Lauren Jolly on Dec 8, 2015 10:18:00 AM

The 360 Degree Marketing Group was challenged with creating an integrated campaign for our favourite online gifting experience experts, www.Adrenalin.com.au!

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Topics: marketing, adrenalin, integrated campaign, marketing campaign