360 Degree Media Group Blog

Marketing Agencies: The Solution to All Your Problems

Posted by Jodie Dimmock on Jul 28, 2015 2:00:00 AM

There’s no coincidence that the word busy can be heard from the word business. Running a business requires countless hours of planning, negotiating and deliberating without having to even consider the time that goes into creating marketing strategies and media plans to drive sales. On the other hand, by choosing to have a marketing agency deal with these matters, time saved will not be the only benefit you will be receiving. Here are three key benefits that marketing agencies can bring to your business.

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Topics: marketing agency sydney, marketing agency

Managing Your Newspaper Advertising Costs

Posted by Jodie Dimmock on Jul 25, 2015 2:00:00 AM

There are many factors that influence newspaper advertising costs with ad size, placement, timing and circulation being just a few. Newspaper advertising is still an effective medium to reach your desired target audience, however, as with all your advertising, it is important to get the best deal possible on your rates. So here is a few tips on how you can do just that.

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Topics: newspaper advertising costs, newspaper ads, newspaper advertising, newspaper ad costs

3 Indicators That Your Marketing Agency Could Be Working Harder

Posted by Jodie Dimmock on Jul 21, 2015 2:00:00 AM

Marketing agencies can be pretty manic environments at the best of times. With tight deadlines and many clients to provide a service to, often you may feel that you are not getting the attention you deserve or are paying for. So today, we are going to take you through six signs that you should look out for, which may indicate your agency’s attention is slipping.

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Topics: marketing agency

7 Benefits Of Outdoor Advertising

Posted by Jodie Dimmock on Jul 18, 2015 2:00:00 AM

What is the first thing that comes to mind when you think of outdoor advertising? For most people, a picture of a big billboard along the highway or on a business building in the city pops in to mind. But outdoor advertising is actually much more than these big, colourful billboards. It can be, but is not limited to, phone booths, taxis, shopping centres, benches, trains, buses and transit lines.

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Topics: outdoor advertising benefits, outdoor advertising sydney, Benefits Of Outdoor Advertising, outdoor advertising, outdoor marketing

The Most Important TV Advertising Benefits

Posted by Jodie Dimmock on Jul 14, 2015 2:00:00 AM
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Topics: television advertising, television advertising benefits

Tips On Getting The Best TV Advertising Rates

Posted by Jodie Dimmock on Jul 11, 2015 2:00:00 AM

TV advertising rates can be a little daunting for many marketing managers, who often feel that TV advertising is too expensive so don’t explore the option. While TV can be an expensive advertising option, it can also be cost effective if done right. But how do you know if what you are paying for your advertising is cost effective or not? There are a lot of tools out there to help answer these questions, but today we will provide with some top tips to help you on your TV advertising journey.

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Topics: television advertising, tv advertising

Are You Reaching The Right Audience With Your Radio Advertising?

Posted by Jodie Dimmock on Jul 7, 2015 2:00:00 AM

Radio advertising has a vast reach across the population, so determining a specific target audience is important to ensure you are conveying the right message, to the right people without wasting your advertising dollars. There are 8 metropolitan radio surveys released every year which breakdown the audience demographics for different radio stations and can help you determine you are reaching the right people. Along with this, considerations and knowledge around the different programs that you can advertise in is also important. Today we will give you some other tips and tricks to help to.

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Topics: radio ads sydney, radio advertising sydney, radio advertising

3 Things To Consider When Deciding On Your Radio Advertising Budget

Posted by Jodie Dimmock on Jul 4, 2015 2:00:00 AM

While you can determine your radio advertising budget well before you book any activity in, it is important to understand the different factors that will impact its cost. Not all radio spots and programs attract the same advertising rates, so today, we are going to run you through the three things you and your marketing agency should consider before making a commitment to a budget.

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Topics: radio ads sydney, radio advertising effectiveness, radio advertising sydney, radio advertising