Advertising in The Sydney Morning Herald is a great option for the small business owner.
Especially those who are looking to market their products or services to a huge audience. The newspaper reaches 4,543,000 citizens and has been around since 1831.
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So much has changed over the last several years, from online marketing to the rise of mobile consumption and more. The new advertising landscape provides an array of options for the small business owner, yet, what about the good old radio?
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Search engine results can sometimes sting for small business owners. You have a more reputable and established business, a better and more prominent reputation and more customers. Yet, somehow, the new guy on the scene is ranking higher than you in search engines.
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The term “small screen” has been used to define television – but these days, the small screen is dominated by tablets and smart phones. However, television engagement is still very high, running right alongside online and mobile.
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Email marketing has been around since the dawn of the Internet, and although it is one of the oldest forms of online marketing, research shows that it is still the most effective.
According to a 2012 study by Blue Kangaroo, 7 in 10 consumers have utilized a discount that they received in a marketing email the week before. According to a study by iContact, 56% of companies plan on upping their use of email marketing this year.
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The price of running a Facebook competition all depends on your approach.
In the past, companies were required to run Facebook competitions strictly through third party applications. However, Facebook recently changed its guidelines, allowing companies to either use a third party app or run the competition directly through Facebook. This can be a key piece of your facebook marketing strategy and can help measuring success.
Cost of a Facebook Competition,
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Some people really do believe that newspapers are facing the end of their time. They seem to think that we have become so modern that we don’t even need to read the newspaper anymore. Perhaps they think that soon we'll be able to synthesize the news via neuro-receptors by simply blinking a couple of times when we wake up.
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If you’re wondering how much it costs to advertise on Facebook, then you’ll be happy to know that you can pay whatever you want!
The beauty of Facebook advertising is that it is 100 percent customizable – you can spend one dollar per day or one thousand dollars per day – it’s completely up to you. Advertising with Facebook’s advanced targeting techniques allows you to reach almost every demographic under the sun, and the site offers a few different ways to reach your target market.
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