360 Degree Media Group Blog

The Benefits Of Hubspot

Posted by Amy Baker on Jun 20, 2014 6:00:00 AM

When you are running a small business, you want to make sure that everything runs as smoothly as it can, and that it is all organised to be optimal and efficient. This is essential when it comes to your marketing tools, and Hubspot is just the software to keep you organised with all of your key marketing tools in one place to help save you precious time.

There are many benefits of Hubspot, the world’s leading innovator in inbound marketing, including unparalleled support and services, and award-winning software to attract, convert, and keep your target customers with you – right where they want to be.


Streamline Your Marketing

Hubspot’s Software is a one stop shop: providing all of your marketing tools in one place where you can even take your unique metrics and measurements from every aspect of your marketing processes and link them together. The software brings together all of the aspects and benefits of inbound marketing including:

  • Blogging
  • Search Engine Optimisation (SEO)
  • Social Media
  • Website Building
  • Lead Management
  • Landing Pages
  • Calls-To-Action (CTAs)
  • Marketing Automation
  • Email Marketing
  • Analytics

This eliminates the struggle and gives you a sense of control over your inbound marketing strategy, helping you to create opportunities for leads, attract your ideal customer, create sales processes that work, close the sale, and keep them coming back for more.


Inbound Marketing Search Strategies


Less Crazy, More Control

Admit it, when it comes to managing your marketing, you may be more inclined to sink into your office furniture than sit up and start punching out promotions and content. Stop with the crazy, unorganised marketing management system that you may have now and get organised and happy with all of your marketing tools in one place: one of the many benefits of Hubspot marketing software. You can regain control of your marketing because everything is together and organised, so you’ll only need to remember one password and know that it will be right where you left it.


Creating Killer Content

You can go beyond blogging with Hubspot marketing software, and utilise their essential SEO, CTA, and Email Marketing tools all at the same time as you create web and blog copy. They’ll help you to understand what you need from your content so that you, and your customers, acquire the most information from your posts. SEO tools are built-in to optimise your content creation process, and enhance your copy so that it gets seen by your target audience to help generate leads. Converting visitors into leads is made simple by attached a CTA to your content that will then direct them to a landing page, and enables you to create engaging and custom emails to follow-up on your leads, connect with customers, and then provides you with the proper analytics so you can see results.


Hubspot Agency Support

One of the most intriguing benefits of Hubspot is that you can work with a local marketing agency that is a Hubspot partner to gain access to all of the juicy inbound marketing information and tools of the software, and the expertise of the best local agencies. You can check which marketing agencies are Hubspot partners on Hubspot’s website or on your chosen agency’s own website as well.

Make marketing simple, the way it should be, with Hubspot marketing software. Providing an award-winning program, and setting the industry standard in support and inbound marketing, Hubspot has everything in one place, streamlined and easy to access and create means that your inbound marketing strategies can come to life with a manageable, results-driven focus and high level of support and usability for time-starved small business owners. 


Would you like more information on how to best use inbound marketing for your business? Then download your free ebook today: 

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Topics: Hubspot Benefits, Hubspot Australia, Hubspot agency